BLOG 5 - 5 KEY PRINCIPLES OF CREATIVITY BY MARK BATEY

 

5 KEY PRINCIPLES OF CREATIVITY BY MARK BATEY


TEDx was created in the spirit of TED’s mission, “ideas worth spreading.” It supports independent organizers who want to create a TED-like event in their own community.

Mark Batey is a highly published researcher in creativity. In his talk, Mark defines the subtle difference between creativity and innovation. He then proceeds to break down the 5 key principles which underlie these 2 phenomena. These principles have been applied and have changed the lives of thousands of children, students and executives. The purpose of this is to create awareness; and give the world a clearer idea of how to implement the principles in order to explore new ideas and innovations and how to use the technology

Creativity can come in many forms, and creativity can be achieved, through acquiring different methods. But for those that seem to procrastinate on things, this process of being creative doesn’t come in easy. Well, here to help all those individuals is a summarized version of the motivational speaker from TED Talk Mark Batey. With his approach, he clearly states that anyone can be creative if he was to follow five fundamental principles. Recognize those principles, adapt them, and start to experiment with the thoughts these principles may bring to one’s mind. 

The five key principles of creativity that he states are: 

CONNECTIONS: First key principle that he states is the one we all tend to look at most times, and that is connections. In order to achieve our goals quickly we need to connect the dots together in our mind. By using an example of three different words he regulates the crowds mind forcing, no! Helping them to think out new ideas on a spot. 

CHAIN REACTIONS: What happens when you band together a group of people that present their connected ideas on the table? You start a chain reaction. A reaction of ideas and innovative thoughts can lead to something big. 

DIVERSITY: The third key principle he mentions is diversity, and when you look at the other two principles together. You have made connections, you started a chain reaction of innovative thoughts, now all you need is to diversify those thoughts and put together a single one to present. 

STREGNTH/WEAKNESSES: After diversifying the ideas you have finally got a plan what now? You vary the strength and weakness of that particular idea. He also states that in order to completely grasp this principle one must always think of his strength as a weakness. Because sometimes being too proud on one thing can become a flaw during presentations. 

CREATIVE PROBLEM SOLVING: The last key principle where he ends the discussion is where he gave a heads up to the spectators. Since most people tend to work in a group the only way to be more innovative and more vigilant after following these steps is to sit down and evaluate. By creative problem solving, he states that anything can be evaluated quite quickly and can produce results on the positive side in a manner of seconds. 

Reference: https://www.ted.com/talks/mark_batey_5_key_principles_for_creativity_innovation

 

Comments

Post a Comment

Popular posts from this blog

BLOG 11 - “How to Build a Company Where the Best Ideas Win”

  “How to Build a Company Where the Best Ideas Win” Ray Dalio is the founder, chair and co-chief investment officer of Bridgewater Associates, a global leader in institutional portfolio management and the largest hedge fund in the world. How can we overcome our own personal biases, and how can the best idea win over popularity in an organization? How do you know if your idea or opinion is RIGHT? Do you utilize collective decision making in your business? Do radical truth and radical transparency really help a work environment? In this “Anatomy of a TED Talk,” we are exploring Ray Dalio’s talk, who gets raw and shares his painful mistakes and how he turned them into puzzles to produce gems! Using Masters in Clarity’s proprietary framework for writing an engaging talk, let’s break down Dalio’s talk. Ray Dalio, the founder of the largest hedge fund Bridgewater Associates, makes a case for using radical transparency and algorithmic decision-making to create an idea meritocracy whe...
Read more

Blog 4 - How autonomous flying taxis could change the way you travel

  How autonomous flying taxis could change the way you travel Rodin Lyasoff in the late 90s was studying aerospace and many people told him, Aerospace is boring, everything in aerospace has already been done. He felt that they were a little bit off the mark. And in fact, I think the next decade is going to be another golden age for aviation. For one thing, and this is where he got excited, flight is about to get a lot more personal. In the last century, large commercial airplanes have connected cities across the globe. And 100 years ago, it would have been unthinkable for all of us to fly here from around the world for a five-day conference. But it did, and most probably without a second thought. And that's a remarkable achievement for humanity. But on a day-to-day basis, we still spend a lot of time in cars or actively trying to avoid it. Some of my best friends live in San Francisco, He lived in Mountain View, about 40 miles away. We're all busy. At the end of the day, we...
Read more